{"id":3257,"date":"2020-12-08T17:29:37","date_gmt":"2020-12-08T15:29:37","guid":{"rendered":"https:\/\/wiacom.ai\/?page_id=3257"},"modified":"2026-09-28T15:15:56","modified_gmt":"2026-09-28T13:15:56","slug":"centres-commerciaux","status":"publish","type":"page","link":"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/centres-commerciaux\/","title":{"rendered":"Centres commerciaux"},"content":{"rendered":"<style>.kb-row-layout-id3257_d33660-f9 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id3257_d33660-f9 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id3257_d33660-f9 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:25px;padding-bottom:25px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_d33660-f9 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3257_d33660-f9 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id3257_d33660-f9 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_d33660-f9 alignfull wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3257_2a5b57-8a > .kt-inside-inner-col,.kadence-column3257_2a5b57-8a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_2a5b57-8a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_2a5b57-8a > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_2a5b57-8a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_2a5b57-8a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_2a5b57-8a{text-align:right;}.kadence-column3257_2a5b57-8a{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_2a5b57-8a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_2a5b57-8a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_2a5b57-8a inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.kt-sc3257_bab7b0-9e .kt-sc-imgcol, .kt-sc3257_bab7b0-9e .kt-sc-textcol{min-height:450px;}.kt-sc3257_bab7b0-9e .kt-sc-innter-col{max-width:620px;}.kt-sc3257_bab7b0-9e .kt-split-content-img{max-height:450px;}.kt-sc3257_bab7b0-9e .kt-sc-textcol{padding-top:24px;padding-right:10px;padding-bottom:24px;padding-left:10px;}@media all and (max-width: 1024px){.kt-sc3257_bab7b0-9e .kt-sc-textcol{padding-top:50px;padding-right:15px;padding-bottom:24px;padding-left:15px;}}@media all and (max-width: 767px){.kt-sc3257_bab7b0-9e .kt-sc-imgcol, .kt-sc3257_bab7b0-9e .kt-sc-textcol{min-height:450px;}.kt-sc3257_bab7b0-9e .kt-sc-textcol{padding-top:50px;padding-right:15px;padding-left:15px;}}<\/style>\n<div class=\"aligncenter kt-sc3257_bab7b0-9e wp-block-kadence-splitcontent\"><div class=\"kt-split-content-wrap kt-sc-media-side-right\" style=\"grid-template-columns:auto 50%\"><div class=\"kt-sc-imgcol kt-sc-imgcol-bg-contain kt-sc-img-side-right\" data-aos=\"fade-left\" data-aos-offset=\"10\" data-aos-duration=\"500\" data-aos-easing=\"ease-in\" data-aos-once=\"true\"><figure class=\"kt-split-content-media-image wp-image-container-930\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/Small-to-Medium-Sized-Businesses-1.png\" alt=\"Portail captif pour centres commerciaux\" width=\"678\" height=\"450\" class=\"kt-split-content-img wp-image-930\" srcset=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/Small-to-Medium-Sized-Businesses-1.png 678w, https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/Small-to-Medium-Sized-Businesses-1-300x199.png 300w\" sizes=\"auto, (max-width: 678px) 100vw, 678px\" \/><\/figure><\/div><div class=\"kt-sc-textcol kt-sc-text-valign-center kt-sc-text-halign-right\" data-aos=\"fade-right\" data-aos-offset=\"10\" data-aos-duration=\"500\" data-aos-easing=\"ease-in\" data-aos-once=\"true\"><div class=\"kt-sc-innter-col\">\n<h1 class=\"wp-block-heading has-text-align-left has-large-font-size\">Analytics WiFi et Plateforme de Fid\u00e9lisation Client pour Centres Commerciaux<\/h1>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-medium-font-size\"><strong>Bien plus qu&rsquo;un Portail Captif<\/strong><\/h2>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\">Wiacom est une plateforme d&rsquo;analytics WiFi et de fid\u00e9lisation client ind\u00e9pendante du constructeur, con\u00e7ue pour les centres commerciaux. Elle fonctionne avec l&rsquo;infrastructure WiFi d\u00e9j\u00e0 existante pour g\u00e9rer l&rsquo;onboarding des visiteurs via <a href=\"https:\/\/wiacom.ai\/fr\/produit\/wifi-invite\/\" target=\"_blank\" data-type=\"page\" data-id=\"3198\" rel=\"noreferrer noopener\">Portail <\/a><a href=\"https:\/\/wiacom.ai\/fr\/produit\/wifi-invite\/\" data-type=\"page\" data-id=\"3198\">Captif<\/a>, <a href=\"https:\/\/wiacom.ai\/fr\/produit\/guest-connect\/\" target=\"_blank\" data-type=\"page\" data-id=\"6447\" rel=\"noreferrer noopener\">Guest Connect<\/a>, WiFi Pass et <a href=\"https:\/\/wiacom.ai\/fr\/produit\/wiacom-passpoint-connect\/\" target=\"_blank\" data-type=\"page\" data-id=\"4888\" rel=\"noreferrer noopener\">Passpoint <\/a>\u2014 sans que les centres commerciaux aient \u00e0 remplacer leurs points d&rsquo;acc\u00e8s ou contr\u00f4leurs.<\/p>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\">La plateforme unifie les <a href=\"https:\/\/wiacom.ai\/fr\/legal\/conformite-au-rgpd\/\" target=\"_blank\" data-type=\"link\" data-id=\"\/fr\/legal\/conformite-au-rgpd\/\" rel=\"noreferrer noopener\">donn\u00e9es propri\u00e9taires consenties issues <\/a>du WiFi invit\u00e9s, des programmes de fid\u00e9lit\u00e9, des sites web, des applications mobiles, des capteurs de fr\u00e9quentation et d&rsquo;autres points de contact client. Les op\u00e9rateurs de centres commerciaux peuvent analyser le comportement des visiteurs, construire des segments d&rsquo;audience, automatiser les campagnes, g\u00e9rer la publicit\u00e9 des locataires et activer des audiences via des int\u00e9grations CRM et publicit\u00e9 digitale \u2014 le tout depuis une seule plateforme.<\/p>\n<\/div><\/div><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<style>.kadence-column3257_daf5fe-11 > .kt-inside-inner-col,.kadence-column3257_daf5fe-11 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_daf5fe-11 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_daf5fe-11 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_daf5fe-11 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_daf5fe-11 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_daf5fe-11{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_daf5fe-11 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_daf5fe-11 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_daf5fe-11\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">WiFi Invit\u00e9s, Identit\u00e9 Shopper et Analytics pour Centres Commerciaux<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Wiacom aide les centres commerciaux, galeries marchandes, retail parks et destinations \u00e0 usage mixte \u00e0 transformer leur infrastructure WiFi existante en une plateforme d&rsquo;identit\u00e9 shopper, d&rsquo;analytics et de fid\u00e9lisation client.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les visiteurs peuvent \u00eatre onboard\u00e9s via un Portail Captif \u00e0 l&rsquo;image du site, une URL ou un QR code Guest Connect, WiFi Pass, Passpoint et d&rsquo;autres m\u00e9thodes d&rsquo;authentification prises en charge. Wiacom fonctionne comme une couche logicielle au-dessus du r\u00e9seau existant, y compris dans des environnements WiFi multi-constructeurs, sans n\u00e9cessiter le remplacement complet des points d&rsquo;acc\u00e8s, contr\u00f4leurs ou passerelles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les op\u00e9rateurs de centres commerciaux peuvent utiliser Wiacom pour identifier et reconna\u00eetre les visiteurs r\u00e9currents consentants, collecter des donn\u00e9es propri\u00e9taires et zero-party v\u00e9rifi\u00e9es, analyser la fr\u00e9quence de visite et les comportements de fl\u00e2nerie, constituer des audiences client, int\u00e9grer des plateformes CRM et de fid\u00e9lit\u00e9, g\u00e9rer les campagnes des locataires et activer des audiences via des plateformes de publicit\u00e9 digitale prises en charge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wiacom prend en charge Cisco, Cisco Meraki, Aruba, Ruckus, Ubiquiti UniFi, Fortinet, MikroTik, Cambium et d&rsquo;autres environnements WiFi, ce qui le rend adapt\u00e9 aussi bien aux centres commerciaux individuels qu&rsquo;aux portefeuilles retail multi-\u00e9tablissements.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3257_6da978-db > .kt-inside-inner-col,.kadence-column3257_6da978-db > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_6da978-db > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_6da978-db > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_6da978-db > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_6da978-db > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_6da978-db{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_6da978-db > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_6da978-db > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_6da978-db\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">Portail Captif &amp; WiFi Marketing pour Centres Commerciaux<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Wiacom r\u00e9unit WiFi invit\u00e9s, portail captif, identit\u00e9 shopper, analytics WiFi et fid\u00e9lisation client des centres commerciaux au sein d&rsquo;une seule plateforme ind\u00e9pendante du constructeur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les centres commerciaux peuvent utiliser le portail captif pour onboarder les visiteurs, collecter des donn\u00e9es propri\u00e9taires v\u00e9rifi\u00e9es, g\u00e9rer le consentement marketing, promouvoir les campagnes des locataires et connecter les audiences \u00e9ligibles \u00e0 des plateformes CRM, de fid\u00e9lit\u00e9 et de publicit\u00e9 digitale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le <a href=\"https:\/\/wiacom.ai\/fr\/produit\/wifi-invite\/\">portail captif<\/a> peut fonctionner aux c\u00f4t\u00e9s de <a href=\"https:\/\/wiacom.ai\/fr\/produit\/guest-connect\/\" data-type=\"page\" data-id=\"6447\">Guest Connect<\/a>, WiFi Pass et <a href=\"https:\/\/wiacom.ai\/fr\/produit\/wiacom-passpoint-connect\/\" data-type=\"page\" data-id=\"4888\">Passpoint<\/a>, permettant aux centres commerciaux de combiner des parcours de portail classiques avec un acc\u00e8s WiFi personnel ou automatique, selon l&rsquo;exp\u00e9rience visiteur et l&rsquo;infrastructure existante.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour les groupes retail multi-\u00e9tablissements, la m\u00eame plateforme peut prendre en charge diff\u00e9rentes images de marque, campagnes, mod\u00e8les de consentement et parcours client selon chaque centre commercial, tout en conservant une gestion centralis\u00e9e.<\/p>\n<\/div><\/div>\n\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id3257_30be96-00{margin-top:25px;margin-bottom:25px;}.kb-row-layout-id3257_30be96-00 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3257_30be96-00 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3257_30be96-00 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_30be96-00{background-color:#b4e2ff;}.kb-row-layout-id3257_30be96-00 > .kt-row-layout-overlay{opacity:0.30;}.kb-row-layout-id3257_30be96-00 .kt-row-layout-bottom-sep{height:30px;}.kb-row-layout-id3257_30be96-00 .kt-row-layout-bottom-sep svg{width:100%;}.kb-row-layout-id3257_30be96-00 .kt-row-layout-bottom-sep svg{fill:#ffffff!important;}.kb-row-layout-id3257_30be96-00 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1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-layout-bottom-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3257_a0f241-7a > .kt-inside-inner-col,.kadence-column3257_a0f241-7a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_a0f241-7a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_a0f241-7a > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_a0f241-7a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_a0f241-7a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_a0f241-7a{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_a0f241-7a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_a0f241-7a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_a0f241-7a inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-spacer.kt-block-spacer-3257_eabcfc-ba 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1fr));}.kb-row-layout-id3257_03b445-65 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3257_03b445-65 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 1024px){.kb-row-layout-id3257_03b445-65 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id3257_03b445-65 > .kt-row-column-wrap{padding-right:30px;padding-left:30px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_03b445-65 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_03b445-65 alignwide wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3257_281fd0-1a > .kt-inside-inner-col,.kadence-column3257_281fd0-1a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_281fd0-1a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_281fd0-1a > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_281fd0-1a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_281fd0-1a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_281fd0-1a{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_281fd0-1a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_281fd0-1a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_281fd0-1a inner-column-1\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\"><strong>Augmentez vos revenus<\/strong>  <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Certains d\u00e9ploiements clients de Wiacom ont enregistr\u00e9 jusqu&rsquo;\u00e0 80 % de couverture d&rsquo;audience connue, mesur\u00e9e via leurs tableaux de bord Wiacom. Les r\u00e9sultats varient selon la fr\u00e9quentation du site, l&rsquo;usage du WiFi, les m\u00e9thodes d&rsquo;onboarding et la configuration du d\u00e9ploiement.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En exploitant les donn\u00e9es de fr\u00e9quentation et une analyse approfondie des donn\u00e9es client, le <a href=\"https:\/\/wiacom.ai\/fr\/produit\/wifi-invite\/\">Portail Captif Wiacom<\/a> fournit des informations exploitables et une compr\u00e9hension plus fine du comportement des shoppers. Cette connaissance vous permet d&rsquo;adapter votre approche pour augmenter ventes et revenus. Avec Wiacom CDP, affinez l&rsquo;exp\u00e9rience client en proposant des coupons cibl\u00e9s, des promotions et des offres sur mesure r\u00e9pondant pr\u00e9cis\u00e9ment aux besoins des clients. D\u00e9veloppez des campagnes personnalis\u00e9es qui vont au-del\u00e0 de la simple d\u00e9mographie, en vous concentrant sur des comportements d&rsquo;achat sp\u00e9cifiques, que vous cibliez des visiteurs de premi\u00e8re visite ou des clients fid\u00e8les. Utilisez ces informations pour concevoir des campagnes efficaces, atteindre les shoppers sur les r\u00e9seaux sociaux et divers canaux digitaux, renforcer l&rsquo;engagement et g\u00e9n\u00e9rer des r\u00e9sultats.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3257_4cf248-2c > .kt-inside-inner-col,.kadence-column3257_4cf248-2c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_4cf248-2c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_4cf248-2c > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_4cf248-2c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_4cf248-2c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_4cf248-2c{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_4cf248-2c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_4cf248-2c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_4cf248-2c inner-column-2\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"367\" height=\"563\" src=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/WiFi-Marketing-for-Shopping-Malls-367.png\" alt=\"Portail Captif\" class=\"wp-image-940\" srcset=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/WiFi-Marketing-for-Shopping-Malls-367.png 367w, https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/WiFi-Marketing-for-Shopping-Malls-367-196x300.png 196w\" sizes=\"auto, (max-width: 367px) 100vw, 367px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n<style>.kadence-column3257_f5a94e-ee > .kt-inside-inner-col,.kadence-column3257_f5a94e-ee > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_f5a94e-ee > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_f5a94e-ee > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_f5a94e-ee > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_f5a94e-ee > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_f5a94e-ee{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_f5a94e-ee > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_f5a94e-ee > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_f5a94e-ee inner-column-3\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">Am\u00e9liorez le ROI de vos campagnes<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Wiacom aide les centres commerciaux \u00e0 construire des audiences propri\u00e9taires consenties gr\u00e2ce au WiFi invit\u00e9s et \u00e0 d&rsquo;autres points de contact client. Les adresses email et num\u00e9ros de mobile peuvent \u00eatre v\u00e9rifi\u00e9s par authentification \u00e0 deux facteurs avant que les audiences ne soient segment\u00e9es et activ\u00e9es via des int\u00e9grations CRM et publicitaires prises en charge, dont Meta et Google Ads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les op\u00e9rateurs de centres commerciaux peuvent cr\u00e9er des segments \u00e0 partir des informations de profil consenties, de la fr\u00e9quence de visite, des interactions sur site, de l&rsquo;engagement sur les campagnes, des utilisations d&rsquo;offres et de la participation aux \u00e9v\u00e9nements. Ces audiences peuvent soutenir le remarketing, des offres personnalis\u00e9es et des campagnes de locataires plus pertinentes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Certains d\u00e9ploiements clients de Wiacom ont enregistr\u00e9 des retours sur campagne allant jusqu&rsquo;\u00e0 8\u00d7, sur la base des r\u00e9sultats affich\u00e9s dans les tableaux de bord clients. Les r\u00e9sultats varient selon l&rsquo;audience, la campagne, l&rsquo;offre, le canal, la m\u00e9thode d&rsquo;attribution et la configuration du d\u00e9ploiement.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id3257_aa1d85-69{margin-top:25px;margin-bottom:25px;}.kb-row-layout-id3257_aa1d85-69 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3257_aa1d85-69 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3257_aa1d85-69 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_aa1d85-69{background-color:#b4e2ff;}.kb-row-layout-id3257_aa1d85-69 > .kt-row-layout-overlay{opacity:0.30;}.kb-row-layout-id3257_aa1d85-69 .kt-row-layout-bottom-sep{height:30px;}.kb-row-layout-id3257_aa1d85-69 .kt-row-layout-bottom-sep 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kb-row-layout-id3257_aa1d85-69 alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-top-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-layout-bottom-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3257_d84247-cb > .kt-inside-inner-col,.kadence-column3257_d84247-cb > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_d84247-cb > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_d84247-cb > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_d84247-cb > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_d84247-cb > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_d84247-cb{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_d84247-cb > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_d84247-cb > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_d84247-cb inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-spacer.kt-block-spacer-3257_5892fd-7e .kt-block-spacer{height:55px;}.wp-block-kadence-spacer.kt-block-spacer-3257_5892fd-7e .kt-divider{border-top-width:1px;height:1px;border-top-color:#eeeeee;width:80%;border-top-style:dotted;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-3257_5892fd-7e\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap{column-gap:80px;row-gap:var(--global-kb-gap-md, 2rem);padding-top:25px;padding-bottom:25px;}.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}.kb-row-layout-id3257_0d7c60-8e > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 1024px){.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap{padding-right:30px;padding-left:30px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_0d7c60-8e > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_0d7c60-8e alignwide wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col,.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_d19cd1-a1{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_d19cd1-a1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_d19cd1-a1 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3257_4a578f-d5, .wp-block-kadence-advancedheading.kt-adv-heading3257_4a578f-d5[data-kb-block=\"kb-adv-heading3257_4a578f-d5\"]{margin-top:10px;margin-bottom:10px;text-align:right;font-size:18px;line-height:24px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_4a578f-d5 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_4a578f-d5[data-kb-block=\"kb-adv-heading3257_4a578f-d5\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_4a578f-d5 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_4a578f-d5[data-kb-block=\"kb-adv-heading3257_4a578f-d5\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading3257_4a578f-d5 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_4a578f-d5\"><strong>Customer Data Platform (CDP) pour Centres Commerciaux<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-right has-text-color has-normal-font-size wp-block-paragraph\" style=\"color:#555555\">Exploitez la puissance de Wiacom CDP, le c\u0153ur de tout centre commercial, pour unifier vos interactions digitales au sein d&rsquo;une seule plateforme. Con\u00e7u sp\u00e9cifiquement pour les centres commerciaux, notre CDP offre des insights shopper in\u00e9gal\u00e9s en agr\u00e9geant les donn\u00e9es de tous les points de contact digitaux. Renforcez l&rsquo;engagement client gr\u00e2ce \u00e0 une gestion d&rsquo;audience avanc\u00e9e, une int\u00e9gration CRM et l&rsquo;automatisation marketing. D\u00e9veloppez la fid\u00e9lit\u00e9 et \u00e9largissez votre base client gr\u00e2ce \u00e0 nos solutions compl\u00e8tes pilot\u00e9es par la donn\u00e9e. Plongez dans un univers o\u00f9 la donn\u00e9e amplifie votre succ\u00e8s !<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3257_d1a54c-7a, .wp-block-kadence-advancedheading.kt-adv-heading3257_d1a54c-7a[data-kb-block=\"kb-adv-heading3257_d1a54c-7a\"]{margin-top:10px;margin-bottom:10px;text-align:right;font-size:18px;line-height:24px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_d1a54c-7a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_d1a54c-7a[data-kb-block=\"kb-adv-heading3257_d1a54c-7a\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_d1a54c-7a img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_d1a54c-7a[data-kb-block=\"kb-adv-heading3257_d1a54c-7a\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading3257_d1a54c-7a wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_d1a54c-7a\"><strong>Insights et Analytics WiFi pour Centres Commerciaux<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-right has-text-color has-normal-font-size wp-block-paragraph\" style=\"color:#555555\">Valorisez votre propri\u00e9t\u00e9 en comprenant v\u00e9ritablement vos shoppers et en les connectant aux offres des locataires. La solution Wiacom CDP transforme les interactions digitales en informations exploitables gr\u00e2ce \u00e0 l&rsquo;analytics de pointe de Microsoft Power BI. Obtenez des insights \u00e0 partir de donn\u00e9es agr\u00e9g\u00e9es de sources vari\u00e9es, pour \u00e9clairer avec pr\u00e9cision vos d\u00e9cisions de location, d&rsquo;exploitation et de s\u00e9curit\u00e9 gr\u00e2ce aux donn\u00e9es les plus pr\u00e9cieuses.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3257_8076d0-ec > .kt-inside-inner-col,.kadence-column3257_8076d0-ec > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_8076d0-ec > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_8076d0-ec > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_8076d0-ec > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_8076d0-ec > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_8076d0-ec{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_8076d0-ec > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_8076d0-ec > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_8076d0-ec inner-column-2\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"335\" height=\"670\" src=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/Shopping-mall-2-iphone.png\" alt=\"WiFi marketing centres commerciaux\" class=\"wp-image-942\" srcset=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/Shopping-mall-2-iphone.png 335w, https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/Shopping-mall-2-iphone-150x300.png 150w\" sizes=\"auto, (max-width: 335px) 100vw, 335px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n<style>.kadence-column3257_79caa7-d7 > .kt-inside-inner-col,.kadence-column3257_79caa7-d7 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_79caa7-d7 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_79caa7-d7 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_79caa7-d7 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_79caa7-d7 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_79caa7-d7{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_79caa7-d7 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_79caa7-d7 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_79caa7-d7 inner-column-3\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3257_c63492-e2, .wp-block-kadence-advancedheading.kt-adv-heading3257_c63492-e2[data-kb-block=\"kb-adv-heading3257_c63492-e2\"]{margin-top:10px;margin-bottom:10px;text-align:left;font-size:18px;line-height:24px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_c63492-e2 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_c63492-e2[data-kb-block=\"kb-adv-heading3257_c63492-e2\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_c63492-e2 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_c63492-e2[data-kb-block=\"kb-adv-heading3257_c63492-e2\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading3257_c63492-e2 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_c63492-e2\"><strong>Engagement Shopper &amp; WiFi Marketing<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-left has-text-color has-normal-font-size wp-block-paragraph\" style=\"color:#555555\">Boostez vos ventes et votre connaissance des shoppers et des locataires gr\u00e2ce \u00e0 des exp\u00e9riences digitales de pointe. Exploitez notre Data Management Platform \u00e0 travers les sites web, applications mobiles, services de contenu, m\u00e9dias digitaux, publicit\u00e9 et WiFi pour offrir des exp\u00e9riences personnalis\u00e9es et engageantes, g\u00e9n\u00e9rer des r\u00e9sultats et multiplier le ROI de vos campagnes jusqu&rsquo;\u00e0 8 fois.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3257_c91092-c2, .wp-block-kadence-advancedheading.kt-adv-heading3257_c91092-c2[data-kb-block=\"kb-adv-heading3257_c91092-c2\"]{margin-top:10px;margin-bottom:10px;text-align:left;font-size:18px;line-height:24px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_c91092-c2 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_c91092-c2[data-kb-block=\"kb-adv-heading3257_c91092-c2\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_c91092-c2 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_c91092-c2[data-kb-block=\"kb-adv-heading3257_c91092-c2\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading3257_c91092-c2 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_c91092-c2\"><strong>CRM, Fid\u00e9lit\u00e9 &amp; Int\u00e9grations API pour Centres Commerciaux<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-left has-text-color has-normal-font-size wp-block-paragraph\" style=\"color:#555555\">Wiacom CDP excelle dans l&rsquo;exploitation des donn\u00e9es ZERO-Party issues du WiFi, des newsletters, des applications, tout en agr\u00e9geant parfaitement les donn\u00e9es propri\u00e9taires. Choisissez Wiacom CDP pour une collecte de donn\u00e9es propri\u00e9taires in\u00e9gal\u00e9e et une int\u00e9gration sans faille avec votre CRM existant. Nous sommes l\u00e0 pour propulser votre succ\u00e8s pilot\u00e9 par la donn\u00e9e.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id3257_da7085-67{margin-top:25px;margin-bottom:25px;}.kb-row-layout-id3257_da7085-67 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3257_da7085-67 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3257_da7085-67 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_da7085-67{background-color:#b4e2ff;}.kb-row-layout-id3257_da7085-67 > .kt-row-layout-overlay{opacity:0.30;}.kb-row-layout-id3257_da7085-67 .kt-row-layout-bottom-sep{height:30px;}.kb-row-layout-id3257_da7085-67 .kt-row-layout-bottom-sep svg{width:100%;}.kb-row-layout-id3257_da7085-67 .kt-row-layout-bottom-sep svg{fill:#ffffff!important;}.kb-row-layout-id3257_da7085-67 .kt-row-layout-top-sep{height:30px;}.kb-row-layout-id3257_da7085-67 .kt-row-layout-top-sep svg{width:100%;}.kb-row-layout-id3257_da7085-67 .kt-row-layout-top-sep svg{fill:#ffffff!important;}@media all and (max-width: 1024px){.kb-row-layout-id3257_da7085-67 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 1024px){.kb-row-layout-id3257_da7085-67 .kt-row-layout-bottom-sep{height:px;}}@media all and (max-width: 1024px){.kb-row-layout-id3257_da7085-67 .kt-row-layout-bottom-sep svg{width:%;}}@media all and (max-width: 767px){.kb-row-layout-id3257_da7085-67 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_da7085-67 .kt-row-layout-bottom-sep{height:px;}.kb-row-layout-id3257_da7085-67 .kt-row-layout-bottom-sep svg{width:%;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_da7085-67 alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-top-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-layout-bottom-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3257_6d8700-39 > .kt-inside-inner-col,.kadence-column3257_6d8700-39 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_6d8700-39 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_6d8700-39 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_6d8700-39 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_6d8700-39 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_6d8700-39{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_6d8700-39 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_6d8700-39 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_6d8700-39 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-spacer.kt-block-spacer-3257_3a44f2-1d .kt-block-spacer{height:55px;}.wp-block-kadence-spacer.kt-block-spacer-3257_3a44f2-1d .kt-divider{border-top-width:1px;height:1px;border-top-color:#eeeeee;width:80%;border-top-style:dotted;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-3257_3a44f2-1d\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\">\u00c9prouv\u00e9 dans les environnements de centres commerciaux<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Au Sun Plaza de Bucarest, Wiacom et Placewise ont accompagn\u00e9 une initiative de programme de fid\u00e9lit\u00e9 utilisant des informations invit\u00e9s valid\u00e9es par 2FA. La couverture du projet publi\u00e9e fait \u00e9tat de centaines de nouveaux membres du club dans un centre commercial accueillant en moyenne 25 000 visiteurs par jour, avec des pics allant jusqu&rsquo;\u00e0 55 000.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.across-magazine.com\/unlocking-the-power-of-partnership-wiacom-and-placewise-transforming-the-shopping-experience\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Lisez la couverture ind\u00e9pendante du projet dans ACROSS Magazine<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.placewise.com\/insights\/wiacom-and-placewise-announce-partnership-to-transform-the-shopping-experience\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Lisez le r\u00e9sum\u00e9 du partenariat Placewise<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<style>.kadence-column3257_aa321d-8c > .kt-inside-inner-col,.kadence-column3257_aa321d-8c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_aa321d-8c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_aa321d-8c > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_aa321d-8c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_aa321d-8c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_aa321d-8c{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_aa321d-8c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_aa321d-8c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_aa321d-8c\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">De la Fr\u00e9quentation Anonyme aux Audiences Shopper Connues<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les syst\u00e8mes de fr\u00e9quentation traditionnels indiquent combien de visiteurs entrent dans un centre commercial. Wiacom peut ajouter une couche d&rsquo;identit\u00e9 et d&rsquo;engagement pour les shoppers qui interagissent avec le WiFi invit\u00e9s et d&rsquo;autres points de contact client connect\u00e9s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selon la m\u00e9thode d&rsquo;onboarding choisie, les donn\u00e9es disponibles et le consentement du client, les op\u00e9rateurs de centres commerciaux peuvent distinguer les nouveaux visiteurs des visiteurs r\u00e9currents, analyser la fr\u00e9quence de visite et le comportement de fl\u00e2nerie, cr\u00e9er des segments client et relier les visites physiques \u00e0 l&rsquo;engagement digital.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wiacom peut combiner les donn\u00e9es WiFi avec les informations issues des programmes de fid\u00e9lit\u00e9, plateformes CRM, sites web, applications mobiles, syst\u00e8mes de comptage de personnes et autres sources prises en charge, afin de fournir une vision plus compl\u00e8te du parcours shopper.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour les clients r\u00e9currents disposant d&rsquo;appareils compatibles, <strong><a href=\"https:\/\/wiacom.ai\/fr\/produit\/wiacom-passpoint-connect\/\" target=\"_blank\" data-type=\"page\" data-id=\"4888\" rel=\"noreferrer noopener\">Passpoint WiFi<\/a><\/strong> peut offrir une reconnexion automatique et s\u00e9curis\u00e9e apr\u00e8s le parcours d&rsquo;int\u00e9gration initial, \u00e9vitant ainsi de devoir passer par le portail lors des prochaines visites.<\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<style>.kadence-column3257_c79e81-9d > .kt-inside-inner-col,.kadence-column3257_c79e81-9d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_c79e81-9d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_c79e81-9d > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_c79e81-9d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_c79e81-9d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_c79e81-9d{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_c79e81-9d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_c79e81-9d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_c79e81-9d\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">Des Donn\u00e9es du Monde Physique Fiables pour l&rsquo;IA et l&rsquo;Automatisation<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les syst\u00e8mes d&rsquo;IA ne sont utiles qu&rsquo;\u00e0 la mesure des donn\u00e9es et du contexte dont ils disposent. Pour les centres commerciaux et les environnements retail, une grande partie de ce contexte existe dans le monde physique plut\u00f4t que dans les syst\u00e8mes CRM, ERP ou e-commerce traditionnels.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wiacom peut fournir aux agents IA, plateformes d&rsquo;analytics et syst\u00e8mes d&rsquo;automatisation des donn\u00e9es structur\u00e9es du monde physique, issues du WiFi et d&rsquo;autres sources de donn\u00e9es connect\u00e9es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selon l&rsquo;infrastructure et les int\u00e9grations disponibles, cela peut inclure :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>l&rsquo;occupation du site en temps r\u00e9el et historique<\/li>\n\n\n\n<li>les sch\u00e9mas de fr\u00e9quentation et de flux de visiteurs<\/li>\n\n\n\n<li>l&rsquo;activit\u00e9 par zone et le temps de pr\u00e9sence<\/li>\n\n\n\n<li>le comportement des visiteurs nouveaux et r\u00e9currents<\/li>\n\n\n\n<li>l&rsquo;identit\u00e9 client consentie et les informations de profil<\/li>\n\n\n\n<li>les sessions WiFi et informations de connectivit\u00e9<\/li>\n\n\n\n<li>l&rsquo;activit\u00e9 au niveau du site et de la propri\u00e9t\u00e9<\/li>\n\n\n\n<li>les donn\u00e9es de campagne et d&rsquo;engagement client<\/li>\n\n\n\n<li>les informations issues des syst\u00e8mes connect\u00e9s de fr\u00e9quentation, fid\u00e9lit\u00e9, CRM, applications et exploitation<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Via des APIs et le Model Context Protocol (MCP), ces informations peuvent devenir une couche de donn\u00e9es contextuelle fiable pour les agents IA, copilotes, plateformes d&rsquo;analytics et workflows d&rsquo;automatisation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Plut\u00f4t que de cr\u00e9er une nouvelle application IA isol\u00e9e, Wiacom aide les syst\u00e8mes IA existants \u00e0 comprendre ce qui se passe r\u00e9ellement \u00e0 l&rsquo;int\u00e9rieur du site physique.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3257_d7eb72-17 > .kt-inside-inner-col,.kadence-column3257_d7eb72-17 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_d7eb72-17 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_d7eb72-17 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_d7eb72-17 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_d7eb72-17 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_d7eb72-17{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_d7eb72-17 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_d7eb72-17 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_d7eb72-17\"><div class=\"kt-inside-inner-col\">\n<h3 class=\"wp-block-heading\">Cas d&rsquo;Usage IA pour les Centres Commerciaux<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Les donn\u00e9es du monde physique peuvent fournir aux syst\u00e8mes IA un contexte utile sur la fa\u00e7on dont un centre commercial est utilis\u00e9 en temps r\u00e9el et dans la dur\u00e9e.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Optimisation de la fr\u00e9quentation et des flux de visiteurs<\/strong> : Analysez comment les visiteurs se d\u00e9placent entre entr\u00e9es, \u00e9tages, zones et espaces communs afin d&rsquo;identifier les congestions, les espaces sous-utilis\u00e9s et les \u00e9volutions des sch\u00e9mas de circulation.<\/li>\n\n\n\n<li><strong>Exploitation tenant compte de l&rsquo;occupation<\/strong> : Combinez les donn\u00e9es d&rsquo;occupation actuelles et historiques avec les donn\u00e9es op\u00e9rationnelles pour optimiser le nettoyage, les effectifs, la s\u00e9curit\u00e9 et les ressources de service client.<\/li>\n\n\n\n<li><strong>Performance des locataires et des zones<\/strong> : Comparez les flux de visiteurs, le temps de pr\u00e9sence et les visites r\u00e9p\u00e9t\u00e9es selon les zones retail, les \u00e9tages ou les espaces locataires, pour fournir un contexte suppl\u00e9mentaire aux d\u00e9cisions de location et de gestion d&rsquo;actifs.<\/li>\n\n\n\n<li><strong>Optimisation des espaces communs<\/strong> : Analysez comment les visiteurs utilisent les food courts, espaces d&rsquo;assise, zones de divertissement, espaces \u00e9v\u00e9nementiels et autres \u00e9quipements partag\u00e9s pour orienter les d\u00e9cisions d&rsquo;am\u00e9nagement et de capacit\u00e9.<\/li>\n\n\n\n<li><strong>Optimisation \u00e9nerg\u00e9tique et environnementale<\/strong> : Combinez les sch\u00e9mas d&rsquo;occupation et de fr\u00e9quentation avec les donn\u00e9es de gestion du b\u00e2timent pour optimiser CVC, \u00e9clairage et consommation d&rsquo;\u00e9nergie selon l&rsquo;usage r\u00e9el du site.<\/li>\n\n\n\n<li><strong>Planification du nettoyage et des installations<\/strong> : Utilisez les sch\u00e9mas d&rsquo;activit\u00e9 pour prioriser les plannings de nettoyage, l&rsquo;entretien des sanitaires et les ressources d&rsquo;installations selon la demande r\u00e9elle des visiteurs.<\/li>\n\n\n\n<li><strong>Analyse de l&rsquo;impact des \u00e9v\u00e9nements<\/strong> : Mesurez comment les promotions, activit\u00e9s saisonni\u00e8res, expositions et \u00e9v\u00e9nements affectent la fr\u00e9quentation, le temps de pr\u00e9sence et la r\u00e9partition des visiteurs dans l&rsquo;ensemble du centre commercial.<\/li>\n\n\n\n<li><strong>Contexte de stationnement et de flux d&rsquo;arriv\u00e9e<\/strong> : Une fois int\u00e9gr\u00e9es aux syst\u00e8mes de stationnement et d&rsquo;acc\u00e8s, les donn\u00e9es de pr\u00e9sence des visiteurs peuvent fournir un contexte suppl\u00e9mentaire pour analyser les sch\u00e9mas d&rsquo;arriv\u00e9e et les p\u00e9riodes de pointe.<\/li>\n\n\n\n<li><strong>S\u00e9curit\u00e9 et d\u00e9tection d&rsquo;anomalies<\/strong> : Les syst\u00e8mes IA peuvent utiliser les variations d&rsquo;occupation, de mouvement ou d&rsquo;activit\u00e9 r\u00e9seau comme signaux suppl\u00e9mentaires pour d\u00e9tecter des conditions inhabituelles ou des anomalies op\u00e9rationnelles.<\/li>\n\n\n\n<li><strong>Marketing et campagnes locataires<\/strong> : L&rsquo;identit\u00e9 visiteur consentie, l&rsquo;historique des visites et le contexte de localisation peuvent soutenir des campagnes de centre commercial, des offres locataires et une activation d&rsquo;audience plus pertinentes.<\/li>\n\n\n\n<li><strong>Copilotes de service client<\/strong> : Les assistants IA peuvent utiliser un contexte autoris\u00e9 sur le site, les visiteurs et l&rsquo;exploitation pour aider les accueils ou \u00e9quipes de service \u00e0 r\u00e9pondre plus efficacement.<\/li>\n\n\n\n<li><strong>Intelligence de portefeuille<\/strong> : Les groupes de centres commerciaux peuvent comparer occupation, comportement des visiteurs et sch\u00e9mas op\u00e9rationnels sur plusieurs propri\u00e9t\u00e9s gr\u00e2ce \u00e0 une couche de donn\u00e9es commune.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Wiacom ne remplace pas les syst\u00e8mes de gestion de b\u00e2timent, de s\u00e9curit\u00e9, de stationnement, de CRM ou de gestion de propri\u00e9t\u00e9. Il peut leur fournir \u2014 ainsi qu&rsquo;aux plateformes IA qui y sont connect\u00e9es \u2014 un contexte suppl\u00e9mentaire du monde physique, issu du WiFi et d&rsquo;autres sources de donn\u00e9es int\u00e9gr\u00e9es.<\/p>\n\n\n<style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box3257_a60d8e-a1 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box3257_a60d8e-a1 .kt-blocks-info-box-link-wrap{padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);}.kt-info-box3257_a60d8e-a1 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box3257_a60d8e-a1 .kt-info-svg-icon-flip, .kt-info-box3257_a60d8e-a1 .kt-blocks-info-box-number{font-size:50px;}.kt-info-box3257_a60d8e-a1 .kt-blocks-info-box-media{border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;}.kt-info-box3257_a60d8e-a1 .kt-blocks-info-box-media-container{margin-top:0px;margin-right:15px;margin-bottom:0px;margin-left:15px;}.kt-info-box3257_a60d8e-a1 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box3257_a60d8e-a1\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-center\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\"><div class=\"kadence-info-box-icon-inner-container\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_aperture kt-info-svg-icon\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><line x1=\"14.31\" y1=\"8\" x2=\"20.05\" y2=\"17.94\"\/><line x1=\"9.69\" y1=\"8\" x2=\"21.17\" y2=\"8\"\/><line x1=\"7.38\" y1=\"12\" x2=\"13.12\" y2=\"2.06\"\/><line x1=\"9.69\" y1=\"16\" x2=\"3.95\" y2=\"6.06\"\/><line x1=\"14.31\" y1=\"16\" x2=\"2.83\" y2=\"16\"\/><line x1=\"16.62\" y1=\"12\" x2=\"10.88\" y2=\"21.94\"\/><\/svg><\/span><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h2 class=\"kt-blocks-info-box-title\">Connectez l&rsquo;IA Retail au Monde Physique<\/h2><p class=\"kt-blocks-info-box-text\">D\u00e9couvrez comment Wiacom peut exposer la pr\u00e9sence physique en temps r\u00e9el, l&rsquo;analytics par zone, l&rsquo;identit\u00e9 client et les donn\u00e9es d&rsquo;acc\u00e8s aux agents IA et plateformes d&rsquo;automatisation d&rsquo;entreprise via le Model Context Protocol (MCP).<br><a href=\"https:\/\/wiacom.ai\/fr\/il-manque-une-source-de-donnees-a-votre-stack-ia-retail\/\">Lire : Il manque une source de donn\u00e9es \u00e0 votre stack IA retail \u2014 qui se trouve r\u00e9ellement en magasin en ce moment<\/a><\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<style>.kb-row-layout-id3257_0913b2-99 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id3257_0913b2-99 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id3257_0913b2-99 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:25px;padding-right:0px;padding-bottom:25px;padding-left:0px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id3257_0913b2-99 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3257_0913b2-99 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id3257_0913b2-99 > .kt-row-column-wrap{padding-right:30px;padding-left:30px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_0913b2-99 alignwide wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3257_27413c-12 > .kt-inside-inner-col,.kadence-column3257_27413c-12 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_27413c-12 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_27413c-12 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_27413c-12 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_27413c-12 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_27413c-12{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_27413c-12 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_27413c-12 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_27413c-12 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3257_6f7f8f-2b, .wp-block-kadence-advancedheading.kt-adv-heading3257_6f7f8f-2b[data-kb-block=\"kb-adv-heading3257_6f7f8f-2b\"]{margin-top:1px;margin-bottom:20px;font-size:36px;line-height:60px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_6f7f8f-2b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_6f7f8f-2b[data-kb-block=\"kb-adv-heading3257_6f7f8f-2b\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_6f7f8f-2b img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_6f7f8f-2b[data-kb-block=\"kb-adv-heading3257_6f7f8f-2b\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading3257_6f7f8f-2b wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_6f7f8f-2b\"><strong>Lancez des Proximity Campaigns<\/strong><\/h4>\n\n\n<style>.kb-row-layout-id3257_1e55e2-e5 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3257_1e55e2-e5 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3257_1e55e2-e5 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:25px;padding-bottom:0px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id3257_1e55e2-e5 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3257_1e55e2-e5 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id3257_1e55e2-e5 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_1e55e2-e5 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-equal kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3257_15038c-ea > .kt-inside-inner-col,.kadence-column3257_15038c-ea > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_15038c-ea > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_15038c-ea > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_15038c-ea > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_15038c-ea > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_15038c-ea{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_15038c-ea > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_15038c-ea > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_15038c-ea inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3257_91a645-eb, .wp-block-kadence-advancedheading.kt-adv-heading3257_91a645-eb[data-kb-block=\"kb-adv-heading3257_91a645-eb\"]{margin-top:1px;margin-bottom:10px;font-size:20px;line-height:21px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_91a645-eb mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_91a645-eb[data-kb-block=\"kb-adv-heading3257_91a645-eb\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_91a645-eb img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_91a645-eb[data-kb-block=\"kb-adv-heading3257_91a645-eb\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading3257_91a645-eb wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_91a645-eb\"><strong>Services Bas\u00e9s sur la Localisation<\/strong><\/h4>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Lorsque des clients connect\u00e9s au Portail Captif (Portail WiFi) se trouvent \u00e0 proximit\u00e9 imm\u00e9diate d&rsquo;une boutique sp\u00e9cifique de votre centre commercial, vous pouvez leur envoyer automatiquement un message ; pour augmenter le ROI et r\u00e9duire les co\u00fbts, vous pouvez affiner votre audience \u00e0 l&rsquo;aide de filtres d\u00e9mographiques.<br><br><br><br><br><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"85\" class=\"wp-image-932\" style=\"width: 300px;\" src=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/cbre_wifi_marketing.jpg\" alt=\"\" srcset=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/cbre_wifi_marketing.jpg 350w, https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/cbre_wifi_marketing-300x85.jpg 300w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><br><br><strong>Site<\/strong> : Un centre commercial CBRE<br><strong>Audience cible<\/strong> : Femmes, 25-45 ans<br><strong>Comportement<\/strong> : Se sont rendues sur le site 5 fois au cours des 90 derniers jours<br><strong>Heure de diffusion de la campagne<\/strong> : 17h et 19h<br><strong>Localisation<\/strong> : Personnes connect\u00e9es via le Portail Captif aux AP6 et AP7, situ\u00e9s pr\u00e8s de la boutique Zara.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Message<br><em><strong>Venez chez Zara profiter de nos soldes avec jusqu&rsquo;\u00e0 40 % de r\u00e9duction sur manteaux, blazers, vestes, robes et plus encore. Rendez-vous sur zara.com pour des r\u00e9ductions sur toute notre collection !<\/strong><\/em><br><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3257_35ca79-af > .kt-inside-inner-col,.kadence-column3257_35ca79-af > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_35ca79-af > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_35ca79-af > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_35ca79-af > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_35ca79-af > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_35ca79-af{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_35ca79-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_35ca79-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_35ca79-af inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3257_fdd86b-c2, .wp-block-kadence-advancedheading.kt-adv-heading3257_fdd86b-c2[data-kb-block=\"kb-adv-heading3257_fdd86b-c2\"]{margin-top:1px;margin-bottom:10px;font-size:20px;line-height:21px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_fdd86b-c2 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_fdd86b-c2[data-kb-block=\"kb-adv-heading3257_fdd86b-c2\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_fdd86b-c2 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_fdd86b-c2[data-kb-block=\"kb-adv-heading3257_fdd86b-c2\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading3257_fdd86b-c2 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_fdd86b-c2\"><strong>Proximity Campaigns<\/strong><\/h4>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Adressez-vous \u00e0 vos clients de fa\u00e7on plus personnalis\u00e9e et contextuelle. Avec les Proximity Campaigns de Wiacom, vous pouvez toucher la bonne audience et r\u00e9pondre \u00e0 ses attentes. Vous entrez en contact avec vos clients au moment pr\u00e9cis o\u00f9 cela compte. Ils peuvent recevoir des offres \u00e0 proximit\u00e9 imm\u00e9diate de vos sites.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"85\" class=\"wp-image-934\" style=\"width: 300px;\" src=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/nepi_rockcastle_wifi.jpg\" alt=\"\" srcset=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/nepi_rockcastle_wifi.jpg 350w, https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/nepi_rockcastle_wifi-300x85.jpg 300w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><br><br><strong>Site<\/strong> :  Zone de stationnement d&rsquo;un centre commercial NEPI. <br><strong>Audience cible<\/strong> : Hommes, plus de 18 ans <br><strong>Comportement<\/strong> : Se sont rendus sur le site au cours des 365 derniers jours. <br><strong>Heure de diffusion de la campagne<\/strong> : 11h et 14h<br><strong>Localisation<\/strong> : Personnes connect\u00e9es aux AP6 et AP7, situ\u00e9s pr\u00e8s de la boutique Zara.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Message<br><em><strong>Une envie de Whopper ? Venez chez Burger King d\u00e9couvrir notre offre. Pr\u00e9sentez le code FW1234 et recevez une grande portion de frites enti\u00e8rement gratuite !<\/strong><\/em><\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column3257_ddad47-41 > .kt-inside-inner-col,.kadence-column3257_ddad47-41 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_ddad47-41 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_ddad47-41 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_ddad47-41 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_ddad47-41 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_ddad47-41{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_ddad47-41 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_ddad47-41 > 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1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-layout-bottom-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3257_8390e8-c0 > .kt-inside-inner-col,.kadence-column3257_8390e8-c0 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_8390e8-c0 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_8390e8-c0 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_8390e8-c0 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_8390e8-c0 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_8390e8-c0{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_8390e8-c0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_8390e8-c0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_8390e8-c0 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-spacer.kt-block-spacer-3257_f129e0-11 .kt-block-spacer{height:55px;}.wp-block-kadence-spacer.kt-block-spacer-3257_f129e0-11 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eeeeee;width:80%;border-top-style:dotted;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-3257_f129e0-11\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id3257_95cf31-8e > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id3257_95cf31-8e > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id3257_95cf31-8e > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:25px;padding-bottom:25px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id3257_95cf31-8e > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3257_95cf31-8e > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id3257_95cf31-8e > .kt-row-column-wrap{padding-right:30px;padding-left:30px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_95cf31-8e alignwide wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3257_15a65a-2c > .kt-inside-inner-col,.kadence-column3257_15a65a-2c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_15a65a-2c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_15a65a-2c > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_15a65a-2c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_15a65a-2c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_15a65a-2c{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_15a65a-2c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_15a65a-2c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_15a65a-2c inner-column-1\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"740\" src=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/wifi_marketing_reviews-1024x740-1024x740.jpg\" alt=\"portail WiFi centres commerciaux\" class=\"wp-image-944\" srcset=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/wifi_marketing_reviews-1024x740.jpg 1024w, https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/wifi_marketing_reviews-1024x740-300x217.jpg 300w, https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/wifi_marketing_reviews-1024x740-768x555.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n<style>.kadence-column3257_b3f45c-55 > .kt-inside-inner-col,.kadence-column3257_b3f45c-55 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_b3f45c-55 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_b3f45c-55 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_b3f45c-55 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_b3f45c-55 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_b3f45c-55{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_b3f45c-55 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_b3f45c-55 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_b3f45c-55 inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3257_5bc749-86, .wp-block-kadence-advancedheading.kt-adv-heading3257_5bc749-86[data-kb-block=\"kb-adv-heading3257_5bc749-86\"]{margin-top:1px;margin-bottom:15px;text-align:left;font-size:40px;line-height:50px;font-weight:normal;font-style:normal;color:#444;}.wp-block-kadence-advancedheading.kt-adv-heading3257_5bc749-86 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3257_5bc749-86[data-kb-block=\"kb-adv-heading3257_5bc749-86\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3257_5bc749-86 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3257_5bc749-86[data-kb-block=\"kb-adv-heading3257_5bc749-86\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading3257_5bc749-86 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3257_5bc749-86\"><strong>Enqu\u00eates &amp; Campagnes de Feedback  <\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Obtenez des retours pr\u00e9cieux de vos shoppers et transformez les avis n\u00e9gatifs en exp\u00e9rience positive gr\u00e2ce \u00e0 l&rsquo;approche unique de Wiacom<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Engagez vos shoppers en les interrogeant sur leur exp\u00e9rience en centre commercial. Ils peuvent vous dire ce qu&rsquo;ils aimeraient voir davantage dans votre centre commercial.<br>Le syst\u00e8me d&rsquo;enqu\u00eates de Wiacom b\u00e2tit des relations durables avec les clients, qui savent que leur avis compte.<br>Gr\u00e2ce aux enqu\u00eates, vous pouvez recueillir les retours les plus pertinents de vos shoppers afin d&rsquo;am\u00e9liorer leur exp\u00e9rience d&rsquo;achat et de fa\u00e7onner l&rsquo;avenir de votre site.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<style>.kadence-column3257_9efa6e-bd > .kt-inside-inner-col,.kadence-column3257_9efa6e-bd > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_9efa6e-bd > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_9efa6e-bd > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_9efa6e-bd > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_9efa6e-bd > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_9efa6e-bd{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_9efa6e-bd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_9efa6e-bd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_9efa6e-bd\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">Analytics WiFi Retail pour Centres Commerciaux<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;analytics WiFi retail peut aider les centres commerciaux \u00e0 comprendre bien plus que le simple nombre de personnes entrant sur le site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En combinant les interactions WiFi invit\u00e9s, l&rsquo;identit\u00e9 client consentie, la fr\u00e9quence de visite, le comportement de fl\u00e2nerie, les donn\u00e9es de fr\u00e9quentation et d&rsquo;autres sources connect\u00e9es, Wiacom peut aider les op\u00e9rateurs \u00e0 comprendre comment les shoppers interagissent avec le site dans la dur\u00e9e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ces informations peuvent soutenir les d\u00e9cisions marketing, de campagnes locataires, de location, d&rsquo;\u00e9v\u00e9nements, d&rsquo;exploitation et d&rsquo;exp\u00e9rience client, tandis que les donn\u00e9es \u00e9ligibles peuvent \u00e9galement \u00eatre partag\u00e9es avec des plateformes CRM, CDP, BI et IA via des int\u00e9grations prises en charge.<\/p>\n<\/div><\/div>\n\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id3257_30122f-9b{margin-top:25px;margin-bottom:25px;}.kb-row-layout-id3257_30122f-9b > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3257_30122f-9b > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3257_30122f-9b > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_30122f-9b{background-color:#b4e2ff;}.kb-row-layout-id3257_30122f-9b > .kt-row-layout-overlay{opacity:0.30;}.kb-row-layout-id3257_30122f-9b .kt-row-layout-bottom-sep{height:30px;}.kb-row-layout-id3257_30122f-9b .kt-row-layout-bottom-sep svg{width:100%;}.kb-row-layout-id3257_30122f-9b .kt-row-layout-bottom-sep svg{fill:#ffffff!important;}.kb-row-layout-id3257_30122f-9b .kt-row-layout-top-sep{height:30px;}.kb-row-layout-id3257_30122f-9b .kt-row-layout-top-sep svg{width:100%;}.kb-row-layout-id3257_30122f-9b .kt-row-layout-top-sep svg{fill:#ffffff!important;}@media all and (max-width: 1024px){.kb-row-layout-id3257_30122f-9b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 1024px){.kb-row-layout-id3257_30122f-9b .kt-row-layout-bottom-sep{height:px;}}@media all and (max-width: 1024px){.kb-row-layout-id3257_30122f-9b .kt-row-layout-bottom-sep svg{width:%;}}@media all and (max-width: 767px){.kb-row-layout-id3257_30122f-9b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_30122f-9b .kt-row-layout-bottom-sep{height:px;}.kb-row-layout-id3257_30122f-9b .kt-row-layout-bottom-sep svg{width:%;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_30122f-9b alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-top-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-layout-bottom-sep kt-row-sep-type-mtns\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,50l-182.69,-45.286l-292.031,61.197l-190.875,-41.075l-143.748,28.794l-190.656,-23.63l0,70l1000,0l0,-50Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,57l-152.781,-22.589l-214.383,19.81l-159.318,-21.471l-177.44,25.875l-192.722,5.627l-103.356,-27.275l0,63.023l1000,0l0,-43Z\" \/><\/svg><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3257_eb4167-fd > .kt-inside-inner-col,.kadence-column3257_eb4167-fd > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_eb4167-fd > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_eb4167-fd > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_eb4167-fd > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_eb4167-fd > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_eb4167-fd{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_eb4167-fd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_eb4167-fd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_eb4167-fd inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-spacer.kt-block-spacer-3257_f1fe01-e9 .kt-block-spacer{height:55px;}.wp-block-kadence-spacer.kt-block-spacer-3257_f1fe01-e9 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eeeeee;width:80%;border-top-style:dotted;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-3257_f1fe01-e9\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kadence-column3257_5c3d05-72 > .kt-inside-inner-col,.kadence-column3257_5c3d05-72 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_5c3d05-72 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_5c3d05-72 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_5c3d05-72 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_5c3d05-72 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_5c3d05-72{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_5c3d05-72 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_5c3d05-72 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_5c3d05-72\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">Foire aux Questions \u2014 WiFi Centre Commercial<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Qu&rsquo;est-ce qu&rsquo;un portail captif pour centre commercial ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Un portail captif pour centre commercial est la page WiFi \u00e0 l&rsquo;image du site que les visiteurs voient lorsqu&rsquo;ils se connectent au WiFi invit\u00e9s. Il peut \u00eatre utilis\u00e9 pour l&rsquo;onboarding r\u00e9seau, la v\u00e9rification d&rsquo;identit\u00e9, le consentement, les promotions, la publicit\u00e9 des locataires, les enqu\u00eates et l&rsquo;engagement client.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Le WiFi de centre commercial peut-il \u00eatre utilis\u00e9 pour le WiFi marketing ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Oui. Avec le consentement et la configuration appropri\u00e9s, les audiences WiFi invit\u00e9s v\u00e9rifi\u00e9es peuvent \u00eatre segment\u00e9es pour des campagnes email, mobile, CRM, fid\u00e9lit\u00e9 et publicit\u00e9 digitale prises en charge. Les centres commerciaux peuvent \u00e9galement utiliser l&rsquo;inventaire du portail captif et des interstitiels pour les campagnes de locataires ou de sponsors.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Qu&rsquo;est-ce qu&rsquo;une plateforme d&rsquo;analytics WiFi pour centre commercial ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Une plateforme d&rsquo;analytics WiFi pour centre commercial utilise les interactions WiFi invit\u00e9s et d&rsquo;autres sources de donn\u00e9es client pour aider les op\u00e9rateurs \u00e0 comprendre le comportement des visiteurs, reconna\u00eetre les shoppers r\u00e9currents, constituer des audiences client consenties et mesurer l&rsquo;engagement. Wiacom r\u00e9unit onboarding WiFi invit\u00e9s, identit\u00e9, analytics, donn\u00e9es client et fonctionnalit\u00e9s d&rsquo;engagement au sein d&rsquo;une seule plateforme.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Wiacom nous oblige-t-il \u00e0 remplacer notre WiFi de centre commercial existant ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Non. Wiacom est ind\u00e9pendant du constructeur et con\u00e7u pour fonctionner avec l&rsquo;infrastructure WiFi existante prise en charge. Il peut fonctionner sur des environnements Cisco, Cisco Meraki, Aruba, Ruckus, Ubiquiti UniFi, Fortinet, MikroTik, Cambium et multi-constructeurs, sans n\u00e9cessiter le remplacement complet du r\u00e9seau.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Wiacom peut-il identifier les shoppers r\u00e9currents ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Oui. Selon la m\u00e9thode d&rsquo;authentification, les donn\u00e9es disponibles et le mod\u00e8le de consentement, Wiacom peut associer les visiteurs enregistr\u00e9s \u00e0 une identit\u00e9 client persistante et analyser les visites r\u00e9p\u00e9t\u00e9es, la fr\u00e9quence de visite et d&rsquo;autres sch\u00e9mas d&rsquo;engagement.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Le WiFi de centre commercial peut-il s&rsquo;int\u00e9grer aux plateformes CRM et de fid\u00e9lit\u00e9 ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Oui. Wiacom peut \u00e9changer des donn\u00e9es client et d&rsquo;engagement avec des plateformes CRM, de fid\u00e9lit\u00e9, de donn\u00e9es client, des sites web, des applications mobiles et d&rsquo;autres syst\u00e8mes tiers pris en charge, via des int\u00e9grations et APIs disponibles.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Les centres commerciaux peuvent-ils utiliser les audiences WiFi pour Meta et Google Ads ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Oui. Les audiences propri\u00e9taires consenties collect\u00e9es via Wiacom peuvent \u00eatre segment\u00e9es et activ\u00e9es via des int\u00e9grations prises en charge, dont Meta et Google Ads, sous r\u00e9serve des exigences de confidentialit\u00e9 applicables et des politiques des plateformes publicitaires.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Wiacom peut-il g\u00e9rer plusieurs centres commerciaux depuis une seule plateforme ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Oui. Wiacom prend en charge les environnements multi-sites et multi-propri\u00e9t\u00e9s. Les groupes de centres commerciaux peuvent g\u00e9rer de fa\u00e7on centralis\u00e9e l&rsquo;identit\u00e9 client, l&rsquo;onboarding WiFi invit\u00e9s, l&rsquo;analytics, le consentement, les int\u00e9grations et les campagnes, tout en conservant une configuration et une image de marque sp\u00e9cifiques \u00e0 chaque site.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Wiacom est-il uniquement une plateforme de WiFi marketing ?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Non. Wiacom fournit des capacit\u00e9s d&rsquo;identit\u00e9, d&rsquo;acc\u00e8s, d&rsquo;analytics et op\u00e9rationnelles WiFi pour les \u00e9quipes Marketing, IT et Exploitation. Au-del\u00e0 de l&rsquo;engagement client, la plateforme prend en charge la gestion des acc\u00e8s, les int\u00e9grations r\u00e9seau, les d\u00e9ploiements multi-propri\u00e9t\u00e9s, le d\u00e9pannage et l&rsquo;automatisation.<\/p>\n<\/div><\/div>\n\n\n<style>.kb-row-layout-id3257_22c30b-f2 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id3257_22c30b-f2 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id3257_22c30b-f2 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1280px;margin-left:auto;margin-right:auto;padding-top:100px;padding-right:10px;padding-bottom:100px;padding-left:10px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3257_22c30b-f2{background-color:#57bdff;background-image:url('https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/gdpr_wifi_marketing_shopping_malls-1.jpg');background-size:cover;background-position:center center;background-attachment:fixed;background-repeat:no-repeat;}.kb-row-layout-id3257_22c30b-f2 > .kt-row-layout-overlay{opacity:0.77;}.kb-row-layout-id3257_22c30b-f2 .kt-row-layout-bottom-sep{height:30px;}.kb-row-layout-id3257_22c30b-f2 .kt-row-layout-bottom-sep svg{width:100%;}.kb-row-layout-id3257_22c30b-f2 .kt-row-layout-bottom-sep svg{fill:#ffffff!important;}.kb-row-layout-id3257_22c30b-f2 .kt-row-layout-top-sep{height:100px;}.kb-row-layout-id3257_22c30b-f2 .kt-row-layout-top-sep svg{width:100%;}.kb-row-layout-id3257_22c30b-f2 .kt-row-layout-top-sep svg{fill:#ffffff!important;}@media all and (max-width: 1024px), only screen and (min-device-width: 1024px) and (max-device-width: 1366px) and (-webkit-min-device-pixel-ratio: 2) and (hover: none){.kb-row-layout-id3257_22c30b-f2{background-attachment:scroll;}}@media all and (max-width: 1024px){.kb-row-layout-id3257_22c30b-f2 > 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data-img-size=\"cover\"><div class=\"kt-row-layout-top-sep kt-row-sep-type-waves\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,78 -500,78c-154.895,0 -250,-30 -250,-30l0,50l1000,0l0,-60Z\" \/><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,73 -500,73c-154.895,0 -250,-45 -250,-45l0,70l1000,0l0,-60Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,68 -500,68c-154.895,0 -250,-65 -250,-65l0,95l1000,0l0,-60Z\" style=\"opacity: 0.4\" \/><\/svg><\/div><div class=\"kt-row-layout-bottom-sep kt-row-sep-type-waves\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,78 -500,78c-154.895,0 -250,-30 -250,-30l0,50l1000,0l0,-60Z\" \/><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,73 -500,73c-154.895,0 -250,-45 -250,-45l0,70l1000,0l0,-60Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,68 -500,68c-154.895,0 -250,-65 -250,-65l0,95l1000,0l0,-60Z\" style=\"opacity: 0.4\" \/><\/svg><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3257_f524e1-cc > .kt-inside-inner-col{padding-top:48px;}.kadence-column3257_f524e1-cc > .kt-inside-inner-col,.kadence-column3257_f524e1-cc > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_f524e1-cc > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_f524e1-cc > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_f524e1-cc > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_f524e1-cc > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_f524e1-cc{text-align:right;}.kadence-column3257_f524e1-cc{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_f524e1-cc > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_f524e1-cc{text-align:center;}.kadence-column3257_f524e1-cc > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_f524e1-cc inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id3257_894c92-a6 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id3257_894c92-a6 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id3257_894c92-a6 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id3257_894c92-a6 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3257_894c92-a6 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id3257_894c92-a6 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3257_894c92-a6 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3257_3a84a9-56 > .kt-inside-inner-col,.kadence-column3257_3a84a9-56 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_3a84a9-56 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_3a84a9-56 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_3a84a9-56 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_3a84a9-56 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_3a84a9-56{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_3a84a9-56 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_3a84a9-56 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_3a84a9-56 inner-column-1\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center wp-block-paragraph\">s<img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"97\" class=\"wp-image-946\" style=\"width: 150px;\" src=\"https:\/\/wiacom.ai\/wp-content\/uploads\/2019\/09\/Vivo_wifi_marketing-analytics.png\" alt=\"\"><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col{display:flex;}.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col{padding-top:25px;padding-right:25px;padding-bottom:25px;padding-left:25px;}.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col,.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col{background-color:rgba(0, 0, 0, 0.6);}.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3257_f52d7d-c8{position:relative;}@media all and (max-width: 1024px){.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3257_f52d7d-c8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3257_f52d7d-c8\"><div class=\"kt-inside-inner-col\">\n<h3 class=\"wp-block-heading has-text-align-left kt-adv-heading_446cad-5a wp-block-kadence-advancedheading has-text-color\" id=\"kt-adv-heading_446cad-5a\" style=\"color:#ffffff\"><strong>Vivo! Shopping Malls d\u00e9passe les 100 000 entr\u00e9es CRM par an<\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-left has-text-color has-normal-font-size wp-block-paragraph\" style=\"color:#ffffff\">Gr\u00e2ce \u00e0 notre outil de WiFi marketing et d&rsquo;analytics du Portail Captif, des centres commerciaux comme Vivo! ont acquis un avantage concurrentiel et augment\u00e9 leurs profits \u00e0 un rythme toujours plus soutenu.<\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id3153_bbf5b2-ad > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id3153_bbf5b2-ad > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id3153_bbf5b2-ad > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:0px;min-height:150px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3153_bbf5b2-ad{background-image:url('https:\/\/cdn.wiacom.ai\/wp-content\/uploads\/2019\/09\/wifi_marketing_contact.png');background-size:auto;background-position:left center;background-attachment:scroll;background-repeat:no-repeat;}.kb-row-layout-id3153_bbf5b2-ad > .kt-row-layout-overlay{opacity:0.90;background-color:#0693e3;mix-blend-mode:normal;}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-bottom-sep{height:100px;}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-bottom-sep svg{width:100%;}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-bottom-sep svg{fill:#ffffff!important;}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-top-sep{height:30px;}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-top-sep svg{width:100%;}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-top-sep svg{fill:#ffffff!important;}@media all and (max-width: 1024px){.kb-row-layout-id3153_bbf5b2-ad > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 1024px){.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-bottom-sep{height:px;}}@media all and (max-width: 1024px){.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-bottom-sep svg{width:%;}}@media all and (max-width: 767px){.kb-row-layout-id3153_bbf5b2-ad > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-bottom-sep{height:px;}.kb-row-layout-id3153_bbf5b2-ad .kt-row-layout-bottom-sep svg{width:%;}}<\/style><div style=\"background-image: url(https:\/\/cdn.wiacom.ai\/wp-content\/uploads\/2019\/09\/wifi_marketing_contact.png)\" class=\"kb-row-layout-wrap kb-row-layout-id3153_bbf5b2-ad alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-layout-top-sep kt-row-sep-type-waves\"><svg viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\"><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,78 -500,78c-154.895,0 -250,-30 -250,-30l0,50l1000,0l0,-60Z\" \/><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,73 -500,73c-154.895,0 -250,-45 -250,-45l0,70l1000,0l0,-60Z\" style=\"opacity: 0.4\" \/><path d=\"M1000,40c0,0 -120.077,-38.076 -250,-38c-129.923,0.076 -345.105,68 -500,68c-154.895,0 -250,-65 -250,-65l0,95l1000,0l0,-60Z\" style=\"opacity: 0.4\" \/><\/svg><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column3153_751e1e-8a > .kt-inside-inner-col{padding-top:0px;}.kadence-column3153_751e1e-8a > .kt-inside-inner-col,.kadence-column3153_751e1e-8a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3153_751e1e-8a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3153_751e1e-8a > .kt-inside-inner-col{flex-direction:column;}.kadence-column3153_751e1e-8a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3153_751e1e-8a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3153_751e1e-8a{position:relative;}@media all and (max-width: 1024px){.kadence-column3153_751e1e-8a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3153_751e1e-8a > .kt-inside-inner-col{padding-top:50px;padding-right:30px;padding-left:30px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3153_751e1e-8a inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67, .wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67[data-kb-block=\"kb-adv-heading3153_5a837c-67\"]{text-align:center;font-size:2em;line-height:1.5em;font-weight:normal;font-style:normal;color:#ffffff;}.wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67[data-kb-block=\"kb-adv-heading3153_5a837c-67\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67[data-kb-block=\"kb-adv-heading3153_5a837c-67\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67, .wp-block-kadence-advancedheading.kt-adv-heading3153_5a837c-67[data-kb-block=\"kb-adv-heading3153_5a837c-67\"]{font-size:1.6em;line-height:2em;}}<\/style>\n<h6 class=\"kt-adv-heading3153_5a837c-67 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3153_5a837c-67\"><br>Identit\u00e9 WiFi, Acc\u00e8s, Engagement et Analytics pour les \u00c9quipes Marketing, IT et Op\u00e9rations<\/h6>\n\n\n<style>.kb-row-layout-id3153_ce0875-56 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3153_ce0875-56 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3153_ce0875-56 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3153_ce0875-56 > .kt-row-layout-overlay{opacity:0.30;}.kb-row-layout-id3153_ce0875-56 .kt-row-layout-bottom-sep{height:100px;}.kb-row-layout-id3153_ce0875-56 .kt-row-layout-bottom-sep svg{width:100%;}.kb-row-layout-id3153_ce0875-56 .kt-row-layout-bottom-sep svg{fill:#ffffff!important;}@media all and (max-width: 1024px){.kb-row-layout-id3153_ce0875-56 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 1024px){.kb-row-layout-id3153_ce0875-56 .kt-row-layout-bottom-sep{height:px;}}@media all and (max-width: 1024px){.kb-row-layout-id3153_ce0875-56 .kt-row-layout-bottom-sep svg{width:%;}}@media all and (max-width: 767px){.kb-row-layout-id3153_ce0875-56 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3153_ce0875-56 .kt-row-layout-bottom-sep{height:px;}.kb-row-layout-id3153_ce0875-56 .kt-row-layout-bottom-sep svg{width:%;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3153_ce0875-56 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3153_d944cd-a2 > .kt-inside-inner-col,.kadence-column3153_d944cd-a2 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3153_d944cd-a2 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3153_d944cd-a2 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3153_d944cd-a2 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3153_d944cd-a2 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3153_d944cd-a2{position:relative;}@media all and (max-width: 1024px){.kadence-column3153_d944cd-a2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3153_d944cd-a2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3153_d944cd-a2 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedbtn.kb-btns3153_cffed2-82{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:center;align-items:center;}.kt-btns3153_cffed2-82 .kt-button{font-weight:normal;font-style:normal;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns3153_cffed2-82\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button{width:initial;}.wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button{color:#fff;background:#12bf1b;font-size:16px;border-top-left-radius:6px;border-top-right-radius:6px;border-bottom-right-radius:6px;border-bottom-left-radius:6px;border-top:2px solid #12bf1b;border-right:2px solid #12bf1b;border-bottom:2px solid #12bf1b;border-left:2px solid #12bf1b;box-shadow:inset 1px 1px 2px 0px rgba(0, 0, 0, 0.2);}.wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button:focus{color:#fff;background:#271f47;border-top-color:#271f47;border-top-style:solid;border-right-color:#271f47;border-right-style:solid;border-bottom-color:#271f47;border-bottom-style:solid;border-left-color:#271f47;border-left-style:solid;}@media all and (max-width: 1024px){.wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button{border-top:2px solid #12bf1b;border-right:2px solid #12bf1b;border-bottom:2px solid #12bf1b;border-left:2px solid #12bf1b;}}@media all and (max-width: 1024px){.wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button:focus{border-top-color:#271f47;border-top-style:solid;border-right-color:#271f47;border-right-style:solid;border-bottom-color:#271f47;border-bottom-style:solid;border-left-color:#271f47;border-left-style:solid;}}@media all and (max-width: 767px){.wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button{border-top:2px solid #12bf1b;border-right:2px solid #12bf1b;border-bottom:2px solid #12bf1b;border-left:2px solid #12bf1b;}.wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn3153_1a152c-66.kb-button:focus{border-top-color:#271f47;border-top-style:solid;border-right-color:#271f47;border-right-style:solid;border-bottom-color:#271f47;border-bottom-style:solid;border-left-color:#271f47;border-left-style:solid;}}<\/style><a class=\"kb-button kt-button button kb-btn3153_1a152c-66 kt-btn-size-standard kt-btn-width-type-auto kb-btn-global-outline kt-btn-has-text-true kt-btn-has-svg-true wp-block-kadence-singlebtn\" href=\"https:\/\/wiacom.ai\/fr\/demander-une-demo\/\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_cog kt-btn-icon-side-left\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M3.5 0l-.5 1.19c-.1.03-.19.08-.28.13l-1.19-.5-.72.72.5 1.19c-.05.1-.09.18-.13.28l-1.19.5v1l1.19.5c.04.1.08.18.13.28l-.5 1.19.72.72 1.19-.5c.09.04.18.09.28.13l.5 1.19h1l.5-1.19c.09-.04.19-.08.28-.13l1.19.5.72-.72-.5-1.19c.04-.09.09-.19.13-.28l1.19-.5v-1l-1.19-.5c-.03-.09-.08-.19-.13-.28l.5-1.19-.72-.72-1.19.5c-.09-.04-.19-.09-.28-.13l-.5-1.19h-1zm.5 2.5c.83 0 1.5.67 1.5 1.5s-.67 1.5-1.5 1.5-1.5-.67-1.5-1.5.67-1.5 1.5-1.5z\"\/><\/svg><\/span><span class=\"kt-btn-inner-text\">Demander une d\u00e9mo<\/span><\/a>\n\n<style>ul.menu .wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button{width:initial;}.wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button{color:#fff;background:#0071a1;font-size:16px;border-top-left-radius:6px;border-top-right-radius:6px;border-bottom-right-radius:6px;border-bottom-left-radius:6px;border-top:2px solid #0071a1;border-right:2px solid #0071a1;border-bottom:2px solid #0071a1;border-left:2px solid #0071a1;box-shadow:inset 1px 1px 2px 0px rgba(0, 0, 0, 0.2);}.wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button:focus{color:#fff;background:#271f47;border-top-color:#271f47;border-top-style:solid;border-right-color:#271f47;border-right-style:solid;border-bottom-color:#271f47;border-bottom-style:solid;border-left-color:#271f47;border-left-style:solid;}@media all and (max-width: 1024px){.wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button{border-top:2px solid #0071a1;border-right:2px solid #0071a1;border-bottom:2px solid #0071a1;border-left:2px solid #0071a1;}}@media all and (max-width: 1024px){.wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button:focus{border-top-color:#271f47;border-top-style:solid;border-right-color:#271f47;border-right-style:solid;border-bottom-color:#271f47;border-bottom-style:solid;border-left-color:#271f47;border-left-style:solid;}}@media all and (max-width: 767px){.wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button{border-top:2px solid #0071a1;border-right:2px solid #0071a1;border-bottom:2px solid #0071a1;border-left:2px solid #0071a1;}.wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn3153_f70e60-00.kb-button:focus{border-top-color:#271f47;border-top-style:solid;border-right-color:#271f47;border-right-style:solid;border-bottom-color:#271f47;border-bottom-style:solid;border-left-color:#271f47;border-left-style:solid;}}<\/style><a class=\"kb-button kt-button button kb-btn3153_f70e60-00 kt-btn-size-standard kt-btn-width-type-auto kb-btn-global-outline kt-btn-has-text-true kt-btn-has-svg-true wp-block-kadence-singlebtn\" href=\"https:\/\/wiacom.ai\/fr\/contact\/\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_closed kt-btn-icon-side-left\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M0 0v1l4 2 4-2v-1h-8zm0 2v4h8v-4l-4 2-4-2z\" transform=\"translate(0 1)\"\/><\/svg><\/span><span class=\"kt-btn-inner-text\">Envoyer un message<\/span><\/a><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id3154_2ae5bb-0a > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3154_2ae5bb-0a > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3154_2ae5bb-0a > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:40px;padding-right:60px;padding-bottom:25px;padding-left:60px;}.kb-row-layout-id3154_2ae5bb-0a > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id3154_2ae5bb-0a > .kt-row-column-wrap{grid-template-columns:repeat(5, minmax(0, 1fr));}.kb-row-layout-id3154_2ae5bb-0a{background-color:#0c2e4d;}.kb-row-layout-id3154_2ae5bb-0a > 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.kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3154_7c96ea-a9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3154_7c96ea-a9{position:relative;}@media all and (max-width: 1024px){.kadence-column3154_7c96ea-a9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3154_7c96ea-a9 > .kt-inside-inner-col{padding-right:5px;padding-left:5px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3154_7c96ea-a9 inner-column-1\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-very-light-gray-color has-text-color has-small-font-size wp-block-paragraph\"><img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"66\" class=\"wp-image-348\" style=\"width: 100px;\" src=\"https:\/\/cdn.wiacom.ai\/wp-content\/uploads\/2019\/08\/Wiacom-Logo-white-100.png\" alt=\"\"><\/p>\n\n\n\n<p class=\"has-very-light-gray-color has-text-color has-small-font-size wp-block-paragraph\">US, UK, EU: +40 721 260 892<br><\/p>\n\n\n\n<p class=\"has-very-light-gray-color has-text-color has-small-font-size wp-block-paragraph\">info@wiacom.ai<br><br>\u00a9 2026 Wiacom<br>Tous droits r\u00e9serv\u00e9s<\/p>\n\n\n\n<p class=\"has-very-light-gray-color has-text-color has-small-font-size wp-block-paragraph\"><a href=\"https:\/\/www.linkedin.com\/company\/freewifi\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"\ufffc (opens in a new tab)\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" class=\"wp-image-346\" style=\"width: 24px;\" src=\"https:\/\/cdn.wiacom.ai\/wp-content\/uploads\/2019\/08\/wifi_marketing_linkedin-wiacom.png\" alt=\"\"><\/a>  <a href=\"https:\/\/web.facebook.com\/freewifi.ro\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"\ufffc (opens in a new tab)\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" class=\"wp-image-344\" style=\"width: 24px;\" src=\"https:\/\/cdn.wiacom.ai\/wp-content\/uploads\/2019\/08\/facebook_wifi_marketing-wiacom.png\" alt=\"\"><\/a><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3154_605d21-9c > .kt-inside-inner-col{padding-right:30px;padding-left:30px;}.kadence-column3154_605d21-9c > .kt-inside-inner-col,.kadence-column3154_605d21-9c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3154_605d21-9c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3154_605d21-9c > .kt-inside-inner-col{flex-direction:column;}.kadence-column3154_605d21-9c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3154_605d21-9c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3154_605d21-9c{position:relative;}@media all and (max-width: 1024px){.kadence-column3154_605d21-9c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3154_605d21-9c > .kt-inside-inner-col{padding-right:5px;padding-left:5px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3154_605d21-9c inner-column-2\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-vivid-cyan-blue-color has-text-color wp-block-paragraph\"><strong><a href=\"https:\/\/wiacom.ai\/fr\/produit\/\" class=\"rank-math-link\">Produit<\/a><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-small-font-size wp-block-paragraph\" style=\"color:#ffffff\"><a href=\"https:\/\/wiacom.ai\/fr\/produit\/guest-connect\/\" data-type=\"page\" data-id=\"6447\">Guest Connect<\/a><br><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/produit\/wifi-invite\/\">WiFi Invit\u00e9<br><\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/produit\/analyse-wiacom\/\">Analyses WiFi<br><\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/produit\/coffre-fort-de-donnees\/\">Coffre-fort de donn\u00e9es<br><\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/produit\/marketing-et-mobilite\/\">Marketing et Mobilit\u00e9<br><\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/produit\/conformite-au-reglement-general-de-protection-des-donnees\/\">Wi-Fi conforme au R\u00e8glement G\u00e9n\u00e9ral sur la Protection des Donn\u00e9es.<\/a><br><a href=\"https:\/\/wiacom.ai\/fr\/product\/wiacom-passpoint-connect\/\" data-type=\"link\" data-id=\"https:\/\/wiacom.ai\/fr\/product\/wiacom-passpoint-connect\/\">Wiacom Passpoint Connect<\/a><br><a href=\"https:\/\/wiacom.ai\/fr\/produit\/horizon-wifi-personnel\/\" data-type=\"page\" data-id=\"6652\">Horizon \u2013 WiFi Personal<\/a><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3154_207e23-92 > .kt-inside-inner-col{padding-right:30px;padding-left:30px;}.kadence-column3154_207e23-92 > 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class=\"kt-inside-inner-col\">\n<p class=\"has-vivid-cyan-blue-color has-text-color wp-block-paragraph\"><strong><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/\" class=\"rank-math-link\">Secteurs d\u2019activit\u00e9<\/a><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-small-font-size wp-block-paragraph\" style=\"color:#ffffff\"><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/centres-commerciaux\/\" class=\"rank-math-link\">Centres commerciaux<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/restaurants\/\" class=\"rank-math-link\">Restaurants<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/aeroports\/\" class=\"rank-math-link\">A\u00e9roports<\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/industries\/airports\/\"><br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/grande-distribution-et-hypermarches\/\" class=\"rank-math-link\">Grands commerces de d\u00e9tail et hyper-march\u00e9s<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/banque\/\" class=\"rank-math-link\">Banques<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/ville-municipalites-et-villes-intelligentes\/\" class=\"rank-math-link\">Villes, municipalit\u00e9s et villes \u00ab&nbsp;intelligentes&nbsp;\u00bb<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/sante\/\" class=\"rank-math-link\">Sant\u00e9<\/a><br><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/pme-et-pmi\/\" class=\"rank-math-link\">Petites et moyennes entreprises<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/grandes-salles-publiques\/\" class=\"rank-math-link\">Grandes salles publiques, stades et salles de concert<\/a><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3154_b356a7-72 > .kt-inside-inner-col{padding-right:30px;padding-left:30px;}.kadence-column3154_b356a7-72 > .kt-inside-inner-col,.kadence-column3154_b356a7-72 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3154_b356a7-72 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3154_b356a7-72 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3154_b356a7-72 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3154_b356a7-72 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3154_b356a7-72{position:relative;}@media all and (max-width: 1024px){.kadence-column3154_b356a7-72 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3154_b356a7-72 > .kt-inside-inner-col{padding-right:5px;padding-left:5px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3154_b356a7-72 inner-column-4\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-vivid-cyan-blue-color has-text-color wp-block-paragraph\"><strong><a href=\"https:\/\/wiacom.ai\/fr\/apercu-des-partenaires\/\" class=\"rank-math-link\">Aper\u00e7u des partenaires<\/a><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-small-font-size wp-block-paragraph\" style=\"color:#ffffff\"><a href=\"https:\/\/wiacom.ai\/fr\/apercu-des-partenaires\/devenir-partenaire\/\" class=\"rank-math-link\">Devenir partenaire<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/apercu-des-partenaires\/trouver-un-partenaire\/\" class=\"rank-math-link\">Trouver un partenaire<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/apercu-des-partenaires\/fournisseurs-wifi\/\" class=\"rank-math-link\">Fournisseurs WiFi<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/apercu-des-partenaires\/partenaires-technologiques\/\" class=\"rank-math-link\">Partenaires technologiques<\/a><\/p>\n\n\n\n<p class=\"has-vivid-cyan-blue-color has-text-color wp-block-paragraph\"><strong><a href=\"https:\/\/wiacom.ai\/fr\/lentreprise\/\" class=\"rank-math-link\">L\u2019entreprise<\/a><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-small-font-size wp-block-paragraph\" style=\"color:#ffffff\"><a href=\"https:\/\/wiacom.ai\/fr\/lentreprise\/\" class=\"rank-math-link\">\u00c0 propos<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/lentreprise\/carrieres\/\" class=\"rank-math-link\">Carri\u00e8res<br><\/a><a href=\"https:\/\/wiacom.ai\/fr\/soutien\/\" class=\"rank-math-link\">Soutien<\/a><br><a href=\"https:\/\/wiacom.ai\/fr\/contact\/\" class=\"rank-math-link\">Contact<\/a><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column3154_4973e8-cd > .kt-inside-inner-col{padding-right:30px;padding-left:30px;}.kadence-column3154_4973e8-cd > .kt-inside-inner-col,.kadence-column3154_4973e8-cd > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3154_4973e8-cd > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3154_4973e8-cd > .kt-inside-inner-col{flex-direction:column;}.kadence-column3154_4973e8-cd > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3154_4973e8-cd > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3154_4973e8-cd{position:relative;}@media all and (max-width: 1024px){.kadence-column3154_4973e8-cd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3154_4973e8-cd > .kt-inside-inner-col{padding-right:5px;padding-left:5px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3154_4973e8-cd inner-column-5\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-vivid-cyan-blue-color has-text-color wp-block-paragraph\"><strong><a href=\"https:\/\/wiacom.ai\/fr\/\" class=\"rank-math-link\">Juridique<\/a><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-small-font-size wp-block-paragraph\" style=\"color:#ffffff\"><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/legal\/termes-et-conditions\/\">Conditions g\u00e9n\u00e9rales<br><\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/legal\/traitement-des-donnees-personnelles-et-cookies-du-site-web\/\">Traitement des donn\u00e9es personnelles<br><\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/legal\/conformite-au-rgpd\/\">Conformit\u00e9 au R\u00e8glement G\u00e9n\u00e9ral de la Protection des Donn\u00e9es<br><\/a><a class=\"rank-math-link\" href=\"https:\/\/wiacom.ai\/fr\/legal\/code-de-conduite-au-sein-de-notre-entreprise\/\">Code de conduite au sein de notre entreprise<\/a><br><a href=\"https:\/\/wiacom.ai\/fr\/legal\/certification-iso-iec-270012022\/\" data-type=\"page\" data-id=\"5929\">Certification ISO\/IEC 27001:2022<\/a><\/p>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>WiFi Invit\u00e9s, Identit\u00e9 Shopper et Analytics pour Centres Commerciaux Wiacom aide les centres commerciaux, galeries marchandes, retail parks et destinations \u00e0 usage mixte \u00e0 transformer leur infrastructure WiFi existante en une plateforme d&rsquo;identit\u00e9 shopper, d&rsquo;analytics et de fid\u00e9lisation client. Les &hellip; <a class=\"kt-excerpt-readmore more-link\" href=\"https:\/\/wiacom.ai\/fr\/secteurs-dactivite\/centres-commerciaux\/\" aria-label=\"Centres commerciaux\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"parent":3213,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","kt_blocks_editor_width":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"class_list":["post-3257","page","type-page","status-publish","hentry"],"taxonomy_info":[],"featured_image_src_large":false,"author_info":{"display_name":"Wiacom","author_link":"https:\/\/wiacom.ai\/fr\/author\/wiacom\/"},"comment_info":0,"_links":{"self":[{"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/pages\/3257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/comments?post=3257"}],"version-history":[{"count":12,"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/pages\/3257\/revisions"}],"predecessor-version":[{"id":7194,"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/pages\/3257\/revisions\/7194"}],"up":[{"embeddable":true,"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/pages\/3213"}],"wp:attachment":[{"href":"https:\/\/wiacom.ai\/fr\/wp-json\/wp\/v2\/media?parent=3257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}