Wiacom and Cambium partnership. Loud and clear, it is official!
Wiacom and Cambium Networks announced on 3rd of March 2021 they officially join forces to offer Wi-Fi Analytics and Proximity Communication. Wiacom platform, enabled over Cambium access points, helps businesses to identify who clients are, analyze their behavior, reach out and engage with them, all this using Wi-Fi technology combined with AI & marketing automation. Moreover, marketers can digitally retarget their customers using platforms communication tools (SMS, Email and Ads) or using 3rd party tools through API to gain a profound marketing return on investment by keeping those customers engaged and transforming them into repeat customers.
Benefits for MSPs
As a Cambium Networks ecosystem partner, Wiacom natively integrates with cnPilot and Xirrus access points series with advanced provision option for over-the-top services through Wiacom Managed Service Provider module including technical, billing, and final customers compliance. Using cnMaestro API, configuration can be dynamically pushed remotely for mass deployment with click of a button without any physical disruption or impact to Wi-Fi operations all of them aligned with company workflow procedures and system integrators best practices. All of them can be offered like a flexible revenue shared business model.
Cambium Networks offers reliable, high-speed infrastructure. When combined with the Wiacom platform, businesses can leverage Wi-Fi as a powerful tool for location intelligence and marketing.
Why Clients and MSPs Choose Cambium and Wiacom
Manage all your customers orgs and venues from a single place. Provision new locations on the fly, manage billing, compliance and even inventories according to your geography.
Keep customers always engaged and connected with the brand with push campaigns available as built-in templates, such as:
- Communicate to clients the safety measures that venues take in the Covid-19 pandemic context.
- Reviews & Feedback. Increase the reviews volume your venue receives across Google, Facebook, TripAdvisor and Yelp platforms
- Birthday. Gives you the option to send a message with X days in advance a user celebrates their birthday inviting them to your venue.
- Comeback. This tool enables you to call back customers who have not been in your venue in the last X days.
- Loyalty. Wiacom automatically recognizes users who are present in the venue more often and can automatically send a reward.
Maintain your competitive edge with our data integration process. Wiacom lets you connect multiple data sources and see an integrated image of your venue. Integrate analytics from social media, web, headcounters, POS, CRM, digital signage, and many other sources to get high granularity reports about your venue visitors’ behavior.
Easily customizable and constantly evolving with deep learning systems and always able to accommodate new demands all on its own! You can generate reports with high granularity having all data sources under the same umbrella.
Our goal is to partner with all Cambium integrators and help pandemic-affected industries open more easily and increase customer safety and satisfaction using Wiacom’s digital menu & order solutions and even integrating e-commerce solutions for shopping malls, large retail format, airports, railways stations, concert halls and large public venues. We are excited to discover new, long-lasting, and mutually beneficial partnerships in the WiFi ecosystem!
Are you a Cambium partner? Drop us and email at email@example.com to find out how we can help you close faster and more leads.